The government's substantial efforts to achieve financial inclusion among the people of Indonesia are one of which through the implementation of a digitalization policy for fuel oil (BBM) payments. Fuel purchase transactions can already be made through the MyPertamina application in collaboration with LinkAja as a server-based payment service provider from PT Fintek Karya Nusantara (Finarya).
The latest data recorded in November 2022 showed an increase in the number of LinkAja transactions at MyPertamina by 65%, accompanied by an increase in sales volume of 28% from the previous month. This is a clear indication of public acceptance of non-cash payments or digital payments in Indonesia.
Through LinkAja's strategic synergy with Pertamina to become an alternative digital payment method in the MyPertamina application which is used for purchasing fuel, both subsidized and non-subsidized, LinkAja is optimistic that it can contribute to the acceleration of national economic recovery.
Yogi Rizkian Bahar, President Director of LinkAja, added, "The collaboration between Pertamina and LinkAja to provide alternatives to the gas station digitalization and cashless payment program is a strategic step. With the availability of LinkAja as one of the electronic payment methods, users are increasingly facilitated and benefited. It is hoped that through this program, Indonesians will become more accustomed to making non-cash transactions in meeting essential daily needs."
Every LinkAja and LinkAja Syariah user can both take advantage of the promo program run through the LinkAja and MyPertamina collaboration. In addition to making it more accessible, by buying fuel via MyPertamina and using LinkAja as the payment method, users continue to be given various benefits. Throughout December 2022, LinkAja also offers attractive promos for new users, including 50% Cashback for purchasing Pertamax Series and Dex Series fuel with the LinkAja payment method on the MyPertamina application. Promo can be obtained at all Pertamina gas stations that are connected to MyPertamina with applicable terms and conditions.
LinkAja and Pertamina also provide other attractive promos for active users in the North Sumatra, Jabodetabek, and East Java areas. Especially for the Christmas & New Year period from December 15 - 31, 2022, LinkAja & Pertamina promos for gas stations on the Tourism Trail in the form of IDR 15,000 cashback with a minimum payment of IDR 250,000 specifically for the purchase of Pertamax Series and Dex Series using MyPertamina with payment via LinkAja.
While refueling through MyPertamina with the LinkAja payment method can be done by following these easy steps:
For new users of the MyPertamina app, register and connect to your LinkAja account. By using LinkAja as a transaction method, users will not be charged any additional fees. Find more information about this promo program and gas station locations at https://www.linkaja.id/merchants/pertamina.
Through a complete and integrated ecosystem of electronic financial transaction services, LinkAja's consistency and commitment in its efforts to #UniteIndonesia's Potential is increasingly being recognized. By optimizing all the services offered by each SOE, LinkAja is optimistic that it can meet the needs of safe and convenient digital transactions, and further accelerate the process of equitable financial inclusion in Indonesia.